"One of the most important pieces of our revenue strategy in respect to readers has been our site," says Miki Toliver King, Vice President Marketing at The Washington Post. "We spend a lot of time focussed on 'What is it we are doing on our site to make readers come back?' and 'How are we creating more and more subscription opportunities within our own platform?'"
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from World News Publishing Focus by WAN-IFRA - World Association of Newspapers and News Publishers https://ift.tt/2Kcsemo
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